If you’re on this site, you’re obviously either a) interested in learning about your phone or b) someone who just enjoys reading mobile news. You can be both if you want, but no one really likes a fence sitter, so pick a side. Regardless, we’ll start this shindig with a quick explanation. The company ChangeWave releases surveys on various topics, including satisfaction of phone surveys. The survey at hand is about those who are mid-20′s. Take this news with a large grain of salt, as this demographic (and those younger) tend to lean toward a playtoy rather than a business tool.
So, back to the aforementioned survey. Based on the graph given, 75.7% of Apple iPhone customers are satisfied with their phone (as an average). On the other hand, only 51.4% of BlackBerry customers are satisfied with their phone. Without a whole lot of flowery wording, I can only say that this is bad news. Also, upon further inspection of the graph, you may find that BlackBerry satisfaction steadily increased from April 2007 to January 2008, where it reached an all time high of 55%. After that, there is a steady decrease until June of this year. Here, we hit an all time low of just 30%. Even more degrading, we are getting our derrieres handed to us by iPhone, of all things! Maintaining a steady mid-70′s rating, iPhone consumers that are satisfied with their phones is at 73% in the latest part of the survey (also June).
Now, here comes the question: Why?? Well, let me put it this way. You’re 23, freshly graduated from college, and you just got a job at some decent company making 60k a year. You can have any phone you want and your pay is alright enough to buy something high end. Do you buy something with an ‘eh’ browser and mainly apps for productivity, or do you buy a cool touchscreen with lots of games and stupid, meaningless apps. I’ll let you be the judge (but really, the answer is the second one).
I fall into the young and finicky demographic and I am, simply put, a BlackBerry fanatic. Despite their various problems and inconsistencies, I still find RIM to be one of the most influential and reliable companies out there. But, according to this graph, I am the exception and not the rule. If I were to give a satisfaction grade to my current Berry, it would be a 93%, putting me in the current 30 percentile.
So let’s hear it, ladies and gents. How satisfied are you with your BlackBerry? Give us either Very Satisfied, Satisfied, or Unsatisfied in the comments below. Also, explain your answer, if you would. We’d like to see exactly why it is that you feel how you do.
via: BlackBerry Cool
